Accommodating Appraisal Clients

marketing-advertising-fees-clients-appraisals Nov 19, 2019

Clients sometimes ask me to do things that are not in my normal course of business.. Keep in mind that this blog is not referring to things of an immoral, unethical, or illegal nature. Of course, if it is wrong, then you should refuse to do it in a professional manner. I am also not talking about allowing your client to dictate your scope of work. The appraiser should always decide the scope of work.  I am simply talking about requests that may put me out slightly, but do not put my license or moral character into question.

For example, suppose a client asks that an inspection be scheduled within 4 hours of accepting the order. This is not an immoral request, but it might be somewhat uncommon. Yes, it can sometimes slightly inconvenience me, but I do it. Why? Because one of my jobs as a business owner is to satisfy my customers. It is a small bother to fulfill some of their wishes when considering that they are the ones keeping me in business.

Ultimately, I think it is worth the hassle and time spent to satisfy your customers’ various little unique requests as long as they are not unethical in nature. Attending to their desires helps you build a relationship with them and ultimately helps you insure that you receive more business down the road.

For more information on this subject, please listen to The Appraiser Coach Podcast Episode:

When A Client Asks Too Much (or when they don't)